Job Details

A company is looking for a Paid Media Strategist.Key ResponsibilitiesBuild and launch paid campaigns across various platforms based on strategic briefsMonitor campaign performance and optimize bidding, pacing, targeting, and creative rotationMaintain tracking integrity and prepare performance reports for client updatesRequired Qualifications2-4 years of hands-on paid media experience, preferably in a B2B or agency environmentProven ability to manage campaigns across at least two platforms: Google Ads, LinkedIn Ads, Meta Ads, or Reddit AdsWorking knowledge of tracking fundamentals, including GTM and GA4Experience in analyzing performance data and identifying trendsFamiliarity with B2B buying cycles and lead generation is a strong plus